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کد آگهی: KP2488372293
استخدام Senior ECRM Expert
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طاها گشت | Tahagasht
در تهران
اطلاعات شغل:
نوع همکاری: تمام‌وقت
مدرک تحصیلی مورد نیاز: کارشناسی
مهارت‌های مورد نیاز:
ECRM
دیجیتال مارکتینگ
KPIs
پرداخت‌ها: توافقی
متن کامل آگهی:
Taha Gasht Company is hiring a Senior eCRM Expert to join our team.If you have experience and expertise in this field, you can become a part of our professional marketing team.
Responsibilities:
Responsibilities:
- Using segmentation techniques (such as RFM) to create targeted and efficient campaigns (push, SMS, and email)
- Develop and execute incentive programs, including creating and distributing promo codes, to drive user actions and improve campaign effectiveness.
- Use SQL to analyse customer data, create targeted segments, and support personalised communication strategies.
- Collaborate with cross-functional teams, including product, analytics, and customer support, to ensure alignment of eCRM initiatives with business goals.
- Monitor, analyse, and report on the performance of automated marketing campaigns, providing actionable insights to continually improve outcomes.
- Work closely with ventures and stakeholders, translating complex data into insights and ensuring alignment on campaign performance and improvements.
- Analyse eCRM data and KPIs to optimise journeys.
Requirements:
- Minimum of 3 years of experience in eCRM, or a related field, with a focus on manual customer journey creation.
- Proficient in SQL for data extraction and manipulation, with the ability to create targeted segments and personalised campaigns.
- Proven track record in managing incentive programs, including the strategic use of promo codes to enhance user engagement.
- Strong analytical mindset, with the ability to interpret data and apply insights to optimise marketing strategies.
- Excellent verbal and written communication skills, with a focus on effective collaboration with ventures and internal stakeholders.
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چهارشنبه 22 اسفند 1403، ساعت 16:53