Job Summary:
We are seeking a highly motivated and experienced Google marketing platform Specialist to manage and optimize our clients’ Google Ads campaigns. The ideal candidate will have a strong understanding of Google Ads, a passion for digital marketing, and the ability to analyze and improve campaign performance to meet client goals.
Key Responsibilities:
· Develop, implement, and manage Google Ads campaigns for a diverse portfolio of clients.
· Conduct keyword research and selection for pay-per-click (PPC) campaigns.
· Analyze campaign performance data and provide actionable insights.
· Optimize campaigns to meet and exceed client goals (ROI, CPA, etc.).
· Write compelling ad copy and test various strategies to maximize click-through and conversion rates.
· Monitor and adjust bids and budgets to ensure efficient spending.
· Generate and present detailed reports on campaign performance.
· Stay up-to-date with Google marketing platform best practices, trends, and industry news.
· Collaborate with the SEO and content teams to ensure integrated digital marketing strategies.
Qualifications:
- Proven experience as a Google Ads Specialist or in a similar role.
- In-depth knowledge of Google Ads, including search, display, shopping, and video advertising also knowledge of GLS Google Local Services (Google guarantee)
- Strong analytical skills and proficiency in Google Analytics.
- Experience with Google Tag Manager and conversion tracking setup.
- Excellent understanding of PPC best practices and bid management tools.
- Ability to write creative and compelling ad copy.
- Strong communication and presentation skills.
- Google Marketing platform certification is a plus.
- Bachelor’s degree in Marketing, Business, or a related field is preferred.
- Some one who has experienced to work with foreign websites, are preferred.
We Offer:
· Competitive salary and benefits package.
· Opportunity to work with a passionate and talented team.
· Flexible working hours and 100% remote work.
· Professional development and growth opportunities.
· A collaborative and inclusive work environment.